We are a values-driven organization. Our actions are rooted in the Insiders Group values of passion for beauty, innovation and constant pursuit of perfection.
Passion for what beauty can bring to women and men: well-being, self-confidence, an openness towards others. Passion also for a business which is intrinsically linked to humanity and culture because branding beauty products means seeking to understand others, knowing how to listen to them, apprehending their traditions, anticipating their needs. Without this passion, our adventure would never have been possible.
Innovation is essential because beauty is an endless quest that constantly requires a higher level of performance. At Insiders Group, it is vital to always stay one step ahead.
Because there is no innovation without daring, without taking initiatives, Insiders Group has always given priority to the individual rather than to organisations.
Perfection. A value that permeates every aspect of our business, in every country and that is expressed in a state of mind and a constant pursuit of perfection. We all share this desire to surpass ourselves to be able to provide the best for our customers.